Since becoming a Nutritional Therapist in 2016, I have made both, good and bad decisions.
I was eager to share my passion with others and change people’s lives, I was ready to do it all! I was very spontaneous and naive with my business decisions at the beginning. The problem was I didn’t plan my business approach and soon found myself feeling stuck and in debt.
When I became a Nutritional Therapist, I was certain it was going to be my full-time job, I had my website ready, my little office nicely decorated, but the phone wasn’t ringing. – Crickets…no clients.
I was so stressed out because I had just moved to a new town, I was hoping to make a living with nutrition practice. I was freaking out! So in the midst of my desperation my problem-solving mode got activated.
And although, there were a lot of hiccups in my start up process, there were also many projects I feel proud of. I published my first health and cookbook “Healthy Gut Happy You,” , launched my online program, began giving corporate presentations, and I’m currently working on developing the first Naked Flavors product, which I’m very excited about!
I’m still learning, I’m still falling flat on my face, but day by day it gets easier to get back up and start again.
Maybe you’re still trying to figure out your own business, or maybe you’re just about to start practicing nutritional therapy – whatever your situation may be, I want to to share a few strategies that have helped continue growing and supporting my business, so I could continue doing what I love: Helping others feel their best!
1. Create a Meetup Group
If you are doing 1:1 consultations or have a service/product that can be promoted locally. This app will help you connect with your target audience in your area. Meetup is an app where you can join several communities based on preferred interests. You can create a group and give paid or donation-based classes on whatever topic you see suitable. It is a perfect way to show your prospects what you have to offer and connect with them on a more intimate level.
Clients come to you instead of searching for them. Although, I’m diverting from one-on-one consultations, I still have my Meetup group. We meet once a month or every other month. You won’t believe how a simple class can add so much value to people’s lives. I currently use my Meetup to promote my book, grow my blog audience and share upcoming projects. It is a really fun and rewarding way to connect with others.
2. Join Beautycounter
This one has been the best personal and financial decision I have made to help support my business.
In case you aren’t familiar with Beautycounter. It’s a movement and safer personal care company that’s leading change in the beauty industry. Being a consultant allows me to educate people, women in particular, on the importance of safer beauty and skincare products.
As a Nutritional Therapist, I love to educate and enjoy incorporating Beautycounter into my business so others can become conscious that what we put on our bodies every single day is as important as our nutrition. – After all, it only takes 26 seconds for all those chemicals in our products to enter the bloodstream.
A lot of my nutrition clients are also Beautycounter clients because they have experienced first hand how eliminating hormone-disrupting ingredients from their personal care products makes a difference in their healing journey.
This opportunity for everyone, you can join an inspiring tribe that’s passionate about healthy living and safer beauty. If you would like to learn more about the benefits and how to become a consultant feel free to send me a message, I’ll be happy to share all the details.
To join, simply click here and make sure my name (Jeniffer Alburquerque) pops up as your mentor. I will be the one guiding you every step of the way to set you up for success!
3. Create an online-program
Creating an online program is a great way to work with groups and help more several clients at once. You can run it for 4-8 weeks, meeting once a week online or in-person and working as a team to help your tribe achieve the desired results.
It’s a fun and rewarding way (personally and financially) to have the freedom to work from home. This is perfect for those who want to focus on helping groups instead of individuals. If you’d like to learn the best approach to create an online program, The Online Practitioner is a great resource. You’ll get all the tools you need to create a beautiful program and website without having to worry about all tech stuff. Plus, Sally Crew, the creator is also an Nutritional Therapist and she’s been of tremendous help in my online journey. Highly recommend her program!
4. Corporate Presentations
Public speaking used to make nauseous especially because English is my second language (probably you’ve already noticed by watching my Instagram stories). But all that nervousness disappears when I’m talking in front of a crowd that’s in need of learning how to take control of their health. I’m sure many of you can relate.
Something so simple as talking about sugars, fats, digestion and other subjects we’ve learned are extremely valuable to those who don’t have time (or are lazy) to do their own research.
Companies are starting to become more aware of the importance nutrition and healthy habits play in the performance of their employees. And I assure you there are lots of companies wanting to hire wellness professionals to teach their employees how to stay healthy and energized. Get out of your confort zone and contact HR departments at the companies in your area and find out if they have a Wellness committee or if they’d be interested on hosting a wellness talk or cooking demo at their company.
These are very simple tools I’m applying to pay the bills while doing what I love and at the same stay focused on growing my business. I’m an open book, if you have questions don’t hesitate to shoot me an email. Hope you found this helpful.
Wishing you all the success in your journey.